Besides creating marketing materials and working on campaigns, taking care of the website of the company was one of my tasks in ic! berlin. For every collection, I was updating it by adding new visuals, new products, updating content pages, product info …

I also changed lightly the structure and the look of the website, that was outdated. I made the interface as light as possible, erased the less useful elements and give as much possible space to highlight the campaign pictures and the products. In addition, it allows making the website navigation clearer.